<div style="width:680px;padding:0;margin:0;border:none;background:#000 url(http://tripwow.tripadvisor.com/tripwow/ta-0184-55d6-9197/e/74dcf8b2ad/bg)0 0 no-repeat"><embed width="680" height="425" src="http://images.travelpod.com/bin/tripwow/flash/tripwow.swf" flashvars="xmlPath=http%3A%2F%2Ftripwow.tripadvisor.com%2Ftripwow%2Fta-0184-55d6-9197%2Fxml%3Fed%3D74dcf8b2ad%26ref%3D" base="http://images.travelpod.com/bin/tripwow/flash/" type="application/x-shockwave-flash" quality="high" bgcolor="#000000" name="TripWow" wmode="opaque" pluginspage="http://www.macromedia.com/go/getflashplayer" allowscriptaccess="always" allowfullscreen="true"></embed><!-- Use of this widget is subject to the terms stated here: http://tripwow.tripadvisor.com/tripwow/widget_terms.html --><div style="width:680px;padding:0;margin:0;border:none;background:#fff;font-family:verdana,sans-serif;color:#999;text-align:justify;font-size:9px"><a href="http://tripwow.tripadvisor.com/tripwow/ta-0184-55d6-9197" style="color:#c60">Love of Human Slideshow</a>: Kamal’s trip to <a href="http://www.tripadvisor.in/Tourism-g293860-India-Vacations.html" style="color:#c60">India</a> was created by <a href="http://www.tripadvisor.in" style="color:#c60">TripAdvisor</a>. See another <a href="http://tripwow.tripadvisor.com/slideshow/india.html" style="color:#c60">India slideshow</a>. Create your own stunning slideshow with our free <a href="http://tripwow.tripadvisor.com/" style="color:#c60">photo slideshow maker</a>.</div></div>
Free Sample Sales Letter: Example of How to Write a Persuasive Business Marketing Letter
Here is an example of a business-to-business sales letter mailed to auto dealers by a firm that markets gift cards that replace paper gift certificates. Anything in brackets [like this] did not appear in the letter but simply appears to describe the mechanics of the letter Author: Alan Sharpe Target audience: General managers of auto dealerships Mailer: Sharpe AutoCards [a fictional company for the purposes of this sample letter] Purpose: Generate appointments for salespeople [MAILING ENVELOPE] [Is 5 x 9 inches in dimension and has a window, through which appears a portion of a gift card, personalized with the prospect's name. The envelope has a teaser headline: Inside: A win-win-lose proposition for your auto dealership. ] [LETTER] [Is 8 1/2 x 11 inches, copy on both sides] December 27, 2007 Brad Carling, General Manager Tri-City Chev-Olds 123 Any Street Anytown OH 12345-9163 [Right here, beneath the prospect's name, is affixed to the letter a sample auto gift ca...
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